IBEW Local 401

Vici · 2026-07 · 28 pages · 1,259,166 impressions 51484 51491 53141 53143 53144 53145 monthly Warnings Download

Needs a look

warn p6 Display Creative Performance 1 creative preview did not render The report prints "Thumbnail not available" in place of the preview image.
warn p21 2 pages with a widget but no data page 21 of 28: "Calls from ads" refers to a qualified conversion, meaning that the ca; page 27 of 28: "Calls Count" is the number of times people clicked on a phone number
warn PPC spend is 82% under budget $1,872.70 spent against a monthly budget of $10,500.00.

Investigate

Spend on the report
$1,872.70

Monthly budget on the order
$10,500.00

That is
18% of budget

Line launched
Jul 01, 2026

Ran this month
31 days

Flagged at
50% either way
warn Display is 85% short 356,172 served against 2,400,000 ordered.

Investigate

Served on the report
356,172

Ordered
2,400,000

Difference
-85%

Line launched
Jul 01, 2026

Ran this month
31 days
warn Meta is 83% short 324,175 served against 1,875,000 ordered.

Investigate

Served on the report
324,175

Ordered
1,875,000

Difference
-83%

Line launched
Jul 01, 2026

Ran this month
31 days
warn Mobile Conquesting is 83% short 417,064 served against 2,400,000 ordered.

Investigate

Served on the report
417,064

Ordered
2,400,000

Difference
-83%

Line launched
Jul 01, 2026

Ran this month
31 days
warn Social Mirror is 83% short 90,672 served against 529,410 ordered.

Investigate

Served on the report
90,672

Ordered
529,410

Difference
-83%

Line launched
Jul 01, 2026

Ran this month
31 days
warn YouTube is 88% short 49,540 served against 412,500 ordered.

Investigate

Served on the report
49,540

Ordered
412,500

Difference
-88%

Line launched
Jul 01, 2026

Ran this month
31 days

25 of 34 checks passed4 not5 skipped

The headline CTR matches its own impressions and clicks
Line item totals add up to the headline
Creative totals match the line items
The device breakout matches the eligible total
Every row's CTR matches that row's own numbers
No rate is above its ceiling
Every creative preview rendered
No widget page came out blank
Every geo-fencing row has a business name
Geo-fenced Mobile Conquesting carries its fence breakout
No CTV widget on a report with no CTV no CTV tile on the report
The products on the report match the live orders no order list loaded for this client, or the loaded one was read by older import code
The date range matches the period this report covers
The data on the report belongs to the client it names
The report is for the client whose slot it arrived in
Page one carries the partner's logo, not a generic one
A full month's spend is close to a full month's budget
Delivery is within 50% of what the order asked for
A finished campaign delivered what it was sold nothing to check against
No completion rate is above 100%
Every row of the device breakout is an actual device
Every product carries the widgets it owes
Every strategy line names the product it runs
No text is cut off for want of space
Every ad screenshot rendered no ad screenshot widget on the report
Every conversion is named for what the user did
Every creative row says which creative it is
No Social Mirror creative is named with an ad size
No widget printed an error instead of its data
The template's page banners are switched off
Social placements add up to no more than their platform totals
No site is clicking at a rate a person would not
Every video and audio product reports how much got watched
Store visits agree with the store table no store visit breakout on the report

Order lines as stored - what a product finding is actually being judged against.

Sign-off

Re-run the checks

Replace the file

Page-one logo

No other report on the board carries this logo.

Notes

Report QA

IBEW Local 401

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