Order lines as stored
Every row WVU Parkersburg's 2026-07 report is judged against - not the summary a finding prints, the actual rows. Would be is what today's code would map the raw product name to; where that differs from Product, the row was written by an older import and that is the whole answer.
| Product | Would be | Raw name on the order | Order | Line items | Live | Ran in 2026-07 | Flights | Impressions a month |
Budget a month |
Ad spend |
|---|---|---|---|---|---|---|---|---|---|---|
| CTV | CTV, Video | CTV + Video Ads | 45411 | 104706 | yes | yes | 2025-07-30 → 2026-07-31 | 87,500 | ||
| DOOH | DOOH | Digital Out-Of-Home (DOOH) Display & Video Ads | 45411 | 103233 | yes | yes | 2025-07-30 → 2026-07-31 | 25,000 | ||
| Meta | Meta | Meta Display & Video Ads | 45411 | 103237, 121350 | yes | yes |
2025-08-07 → 2026-07-31 2026-01-01 → 2026-07-31 |
120,000 | ||
| Mobile Conquesting | Mobile Conquesting | Mobile Conquesting Display & Video Ads | 45411 | 103234 | yes | yes | 2025-09-02 → 2026-07-31 | 100,000 | ||
| Online Audio | Online Audio | Online Audio Ads | 45411 | 104705, 115220 | yes | yes |
2025-09-04 → 2026-07-31 2025-09-04 → 2026-07-01 |
30,288 | ||
| TikTok | TikTok | TikTok Display & Video Ads | 45411 | 103236, 111474 | CANCELED | yes |
2025-07-01 → 2026-07-01 2025-07-01 → 2026-07-01 |
160,000 | ||
| Video | CTV, Video | CTV + Video Ads | 45411 | 104706 | yes | yes | 2025-07-30 → 2026-07-31 | |||
| YouTube | YouTube | YouTube+ Video Ads | 48762 | 112750 | CANCELED | yes | 2025-08-15 → 2026-07-15 | 25,000 |
Flights: none recorded means the row predates build 42, which is when each order's own window started being kept. Until it is re-read, the period test falls back to the merged span and a gap between two flights is invisible.