Order lines as stored
Every row TMT - GA Wilson's 2026-07 report is judged against - not the summary a finding prints, the actual rows. Would be is what today's code would map the raw product name to; where that differs from Product, the row was written by an older import and that is the whole answer.
| Product | Would be | Raw name on the order | Order | Line items | Live | Ran in 2026-07 | Flights | Impressions a month |
Budget a month |
Ad spend |
|---|---|---|---|---|---|---|---|---|---|---|
| CTV | CTV | Connected TV Ads | 51318 | 120919, 120922 | PAUSED | yes |
2026-01-26 → 2026-12-31 2026-03-13 → 2026-12-31 |
49,166 | ||
| Meta | Meta | Meta Display & Video Ads | 51318 | 120916, 120917, 131744, 131745 | yes | yes |
2026-01-26 → 2026-12-31 2026-01-26 → 2026-12-31 2026-05-28 → 2026-08-28 2026-05-28 → 2026-08-28 |
253,000 | ||
| Mobile Conquesting | Mobile Conquesting | Mobile Conquesting Display & Video Ads | 51318 | 120911, 120912 | yes | yes |
2026-01-26 → 2026-12-31 2026-01-26 → 2026-12-31 |
200,000 | ||
| Online Audio | Online Audio | Online Audio Ads | 51318 | 120918 | PAUSED | yes | 2026-01-26 → 2026-12-31 | 10,000 | ||
| Social Mirror | Social Mirror | Social Mirror Ads | 51318 | 121177, 131748 | yes | yes |
2026-01-01 → 2026-12-31 2026-06-05 → 2026-08-31 |
82,666 | ||
| Social Mirror CTV | Social Mirror CTV | Social Mirror CTV Ads | 51318 | 131751 | yes | yes | 2026-06-05 → 2026-08-31 | 16,666 | ||
| TikTok | TikTok | TikTok Display & Video Ads | 51318 | 120921 | yes | yes | 2026-01-26 → 2026-12-31 | 48,000 | ||
| Video | Video | Video Ads | 51318 | 120913, 120915, 120922 | PAUSED | yes |
2026-01-01 → 2026-12-31 2026-01-01 → 2026-12-31 2026-03-13 → 2026-12-31 |
40,000 | ||
| YouTube | YouTube | YouTube+ Video Ads | 51318 | 120920 | yes | yes | 2026-01-26 → 2026-12-31 | 37,500 |
Flights: none recorded means the row predates build 42, which is when each order's own window started being kept. Until it is re-read, the period test falls back to the merged span and a gap between two flights is invisible.